Scale Your B2B PipelineWithout Hiring Full-Time
I help Series A-B SaaS, HealthTech, and FinTech companies generate qualified leads and close bigger deals. Proven demand gen strategy + execution.
12+ Years
B2B Performance Marketing
₹30+ Cr
Pipeline Generated
15+ SaaS
Companies Helped Scale
40-50%
Average MQL→SQL Improvement
What I Do
Three ways to work together
Paid Media Audit
I audit your Google Ads, LinkedIn, and Meta campaigns. Find budget leaks, fix targeting, and identify quick wins worth ₹20-40L/month in optimizations.
- ✓ Campaign analysis
- ✓ Benchmarking
- ✓ Optimization roadmap
MarTech Implementation
Set up or optimize Pardot, Marketo, or Salesforce for demand gen. Lead scoring, nurture workflows, and CRM sync that actually work. 4-8 weeks.
- ✓ Tool setup & config
- ✓ Workflow automation
- ✓ Data quality fixes
Fractional Demand Gen Lead
I become your on-call demand gen leader. Run paid campaigns, manage the pipeline, mentor your team. 15-20 hrs/week. No long-term commitment.
- ✓ Campaign strategy
- ✓ Day-to-day execution
- ✓ Team coaching
Results That Speak
Real companies, real metrics
Paid Media Overhaul
Fixed ad targeting, optimized landing pages, and A/B tested messaging. Leads came at 35% lower cost without sacrificing quality.
Lead Scoring Implementation
Built Pardot lead scoring model and nurture workflows. Sales now gets high-intent leads instead of junk. Efficiency increased 3x.
Product Launch Campaign
Fractional demand gen lead for product launch. Managed paid media, lead nurture, and sales handoff. Launch hit targets.
Insights & Expertise
Writing for B2B demand gen leaders
9 min read • 1,400 words
Exactly how to set up lead scoring in Pardot so it actually predicts SQL conversion.
Read →10 min read • 1,500 words
CPL benchmarks by industry. When LinkedIn works. When to use Google instead.
Read →12 min read • 1,500 words
Complete GA4 setup so you can track revenue by channel. CRM integration included.
Read →Ready to Scale Your Pipeline?
Whether you need a paid media audit, MarTech setup, or a fractional demand gen leader, let's talk about what's possible for your business.