B2B Demand Gen Consultant | Fractional Demand Generation | AbidMomin
Fractional Demand Gen

Scale Your B2B PipelineWithout Hiring Full-Time

I help Series A-B SaaS, HealthTech, and FinTech companies generate qualified leads and close bigger deals. Proven demand gen strategy + execution.

12+ Years

B2B Performance Marketing

₹30+ Cr

Pipeline Generated

15+ SaaS

Companies Helped Scale

40-50%

Average MQL→SQL Improvement

What I Do

Three ways to work together

🔍

Paid Media Audit

I audit your Google Ads, LinkedIn, and Meta campaigns. Find budget leaks, fix targeting, and identify quick wins worth ₹20-40L/month in optimizations.

  • ✓ Campaign analysis
  • ✓ Benchmarking
  • ✓ Optimization roadmap
Learn more →
⚙️

MarTech Implementation

Set up or optimize Pardot, Marketo, or Salesforce for demand gen. Lead scoring, nurture workflows, and CRM sync that actually work. 4-8 weeks.

  • ✓ Tool setup & config
  • ✓ Workflow automation
  • ✓ Data quality fixes
Learn more →
📈

Fractional Demand Gen Lead

I become your on-call demand gen leader. Run paid campaigns, manage the pipeline, mentor your team. 15-20 hrs/week. No long-term commitment.

  • ✓ Campaign strategy
  • ✓ Day-to-day execution
  • ✓ Team coaching
Learn more →

Results That Speak

Real companies, real metrics

HealthTech SaaS

Paid Media Overhaul

CPL: ₹4,500 → ₹2,925 (-35% in 6 weeks)
Lead Quality: +18% (higher conversion to SQL)

Fixed ad targeting, optimized landing pages, and A/B tested messaging. Leads came at 35% lower cost without sacrificing quality.

B2B Logistics APAC

Lead Scoring Implementation

MQL→SQL: 20 → 75/month (+275% conversion)
Sales Cycle: 68 → 52 days (faster closures)

Built Pardot lead scoring model and nurture workflows. Sales now gets high-intent leads instead of junk. Efficiency increased 3x.

Enterprise SaaS

Product Launch Campaign

₹2.1Cr Pipeline generated in 6 months
1,200+ SQLs at ₹16.5K CAC (profitable)

Fractional demand gen lead for product launch. Managed paid media, lead nurture, and sales handoff. Launch hit targets.

Insights & Expertise

Writing for B2B demand gen leaders

Ready to Scale Your Pipeline?

Whether you need a paid media audit, MarTech setup, or a fractional demand gen leader, let's talk about what's possible for your business.